Consumers want an authentic, transparent marketplace for certified natural & organic products

February 18th, 2015 by No comments »

The top things Certified Natural and Certified Organic brands can do is communicate honestly about their products and services

Scientific evidence for popular natural health supplements – health value info-graphic

January 29th, 2015 by No comments »

A detailed info-graphic published by “Information is Beautiful’ demonstrates Scientific evidence for popular health supplements. The data is compiled into categories “Strong” “Good” “Promising” and “Inconclusive” in terms of showing tangible human health benefits when taken orally by an adult with a healthy diet.

List of Strong published scientific health research

  • garlic - blood pressure
  • niacin (Vitamin B3)heart disease
  • zinccolds
  • probioticsdiarrhoea related to antibiotic use

List of Good published scientific health research

  • CoQ10blood pressure
  • N-acetylcysteine (NAC)mental health, addiction
  • anti-oxidants - infertility in men
  • butterbur (Petasites hybridus)migraines
  • colostrininalzheimer’s disease
  • calcium + vitamin Dbreast cancer in premenopausal women, cancer
  • dark chocolateblood pressure
  • coconut oilobesity
  • devils clawarthritis
  • fish oil / omega 3cancer symptoms
  • egg shell membrane - joints, arthritis
  • melatonininsomnia in the elderly
  • nettlesprostate related uriny problems
  • olive leaf extractblood pressure, cholesterol
  • omega 6heart health
  • peppermint oilIBS
  • rhodiola rosea L. – fatigue
  • tyrosinealertness, wakefulness, memory, depression
  • vitamin B12 - cankersores
  • vitamin k2heart disease
  • calciumosteoporosis in postmenopausal women
  • fish oil/ omega 3depression / mental illness
  • SAM-e - depression
  • calciumcolorectal cancer
  • coffeealzeimer’s disease dementia

List of promising scientific published research

  • aloe vera - diabetes
  • St John’s wort - depression, PMS
  • caffeinememory
  • fish oil/ omega 3colorectal cancer
  • echinaceacolds
  • folic acid - certain birth defects
  • gingernausea and vomigting
  • green tea - cancer prevention
  • leucineprotein synthesis
  • magnesium + vitamin B6child ADHD
  • vitamin Dgeneral health, all cause mortality
  • probioticsIBS
  • magnesiumblood pressure
  • valerianinsomnia
  • vitamin K2osteoporisis
  • vitamin B8OCD, panic disorder, depression


SEE the detailed info-graphic published by “Information is Beautiful’ 




Health Value directly related to Delivery Methods

December 11th, 2014 by No comments »

black_cohoshIt is only in recent centuries that the choice delivery formats for botanicals were not very simple: eating the plants, maybe a crude version of a compress—or possibly a tea. Taking something good and making it better is an example of innovation and it is all about understanding ingredients and proper delivery methods explains Alkemist Labs.

The botanical industry has developed over 60,000 years from the time of Paleolithic Hunter-Gatherers through to today, where “delivery methods” of supplements is a quickly growing area within the dietary supplement industry alongside branded novel ingredients.

According to Aklemist Labs:

Success for Supplements Lies in the Delivery

Branded novel ingredients now incorporate these new delivery methods by giving us innovative amalgamations of molecules as old as caffeine from green tea combined with chemicals from berries to create a highly absorbable new version of caffeine. This celebration of pharmacognosy is said to allow for significantly less caffeine use without decreased effect.  What an innovation…

Taking something good and making it better is an example of innovation. When selling green tea products for its caffeine content isn’t enough, one step is to look into alternative or novel delivery methods. This, I believe is the moment when natural products mature into nutraceuticals.

Alkemist Labs is an industry recognized leader in Botanical Identification Services and renders comprehensive analytical testing solutions to its global base of clients to meet their food product safety, transportation and quality guidelines. The business believes based on the premise that Natural Products/Dietary Supplements actually ‘work’ and the only way to help the general public receive the health giving benefits of Supplements was to provide a service that would help ensure the quality of Herbal/Dietary Supplements available to the consumer. congratulates the work of Dr. Suberg, Elan M Sudberg  whom have both dedicated their career to build an esteemed, ethical service company respected amongst government regulators and companies worldwide.  The company has worked with many brands that customers have used or seen to review results, both positive and negative, and work towards a solution to ensure focus is ensuring the product ingredients  are meeting specification. Alkemist Labs offers high throughput HPTLC and Microscopic analysis for Botanical Ingredient Identity Testing of whole herbs and plant extracts. 

The difference with Alkemist labs that really sticks out for our Health Value Advocacy program is the fact that Alkemist Labs do not simply report and send the results with no comment. Their 3 step process is,

1. Identify - HPTLC and Microscopic analysis

2. Analyze – Ensuring your ingredients and finished products are meeting specification

3. Verify –  The Verify, is where the respect to health value really shines. From :

Customers trust the claims that you make on the labels. Verifying your label will not only minimize your uncertainty, but will build relationships with your customer.

AHPA continues to influence and advocate for health value in dietary supplement and natural products trade

December 10th, 2014 by No comments »

The American Herbal Products Association (AHPA) was founded in 1982 as the national trade association and voice of the herbal products industry. AHPA’s botanical expertise is now complimented by influence and advocacy that extends to influence the health value of the entire dietary supplement and natural products trade.

Currently the particular botanical species included in the AHPA Compendium consist of herbs that are widely available in the commercial marketplace which may be subject to misidentification. Since the roll out of traceability programs industry wide is still emerging, resources like this compendium can greatly assist botanical companies, traders and herbalists.

The AHPA Botanical Identity References Compendium is maintained by the American Herbal Products Association (AHPA) and was developed by AHPA with the support of many individuals and organizations with a common interest in sharing knowledge and resources relevant to accurate identification of herbal materials.

Key Information links useful for both consumers and industry include;

192 botanical species data on:

  • Nomenclature
  • Organoleptic Characteristics
  • Macroscopic Characteristics
  • Microscopic Characteristics
  • High Performance Thin Layer Chromatographic Identification

AHPA has also created some in-depth, practical discussions from AHPA of analytical tools and methods to identify adulteration of raw materials. The included information is provided for industry in order to deal appropriately with reports of adulteration of these ingredients and make wise purchasing decisions.

See this fantastic work entitled “AHPA Practicals” on several botanicals here;

Major Sponsors of AHPA that make this all possible Include;


Alkemist Labs

Grifcon Enterprises Inc

Ryan Turner Specialty

Herb Pharm

Toms of Maines

Kanna Way

Key data sources used within the Compendium include;
Royal Botanic Gardens, Kew.


Alkemist Laboratories